brand consultations.
we don’t expect you to be perfect. but we want you to be better.
With women commanding the travel purchasing landscape, being able to meaningfully reach diverse women travelers across many intersections of identity will be the difference between success and failure in your business.
But where to get started? It’s not just about adding more stock photos of [white, able-bodied, young] women or ordering more beauty magazines for your hotel. It’s about making some fundamental shifts in your marketing, brand voice, products + services, and even your team composition and leadership, to make sure that women are fully and accurately represented.
That’s where getting a brand consultation with Wanderful comes in.
“Wanderful has been a true partner in our journey towards building a more equitable, inclusive, and diverse employee and traveler experience. Wanderful has helped design and facilitate several internal programming efforts to broaden our companies lens on the impact each of our identities has on our traveling experience. Their global network has brought diverse voices and perspectives into our company, challenging us to think bigger and be better!”
what’s a brand consultation?
A brand consultation with Wanderful is a deep dive into the way your company operates in order to get a better understanding of how it can be more equitable and inclusive, as well as meaningfully reach more diverse women travelers across age, race, ability, body type, geography, and other intersections.
With each brand consultation, we’ll spend time getting to know your business, talking to your team, and understanding your products and services. At the end, we’ll provide you with a full report on how you can reach women better, ultimately growing your business opportunity for years to come.
consultation options.
small business consultation.
For businesses with less than $1M in revenue, we can provide an abbreviated consultation to address your current activities and proposed market needs.
Includes:
Two one-hour phone or video calls with a member of the Wanderful team at the beginning, middle, and end of your consultation process
Initial review of your product and service line
Initial brand review of your website and marketing materials
Brief report of our findings and recommendations moving forward
$2,000 USD
standard consultation.
Get a current scope of your business activities and marketing, and recommendations on how to improve them.
Includes:
Five one-hour phone or video calls with a member of the Wanderful team, including:
One initial scope call
One final presentation and Q+A
Three calls with different departments or members of your team to discuss their current activities and concerns
Full review of your product and service line
Full brand review of your website and marketing materials
Full report of our findings and recommendations moving forward
$6,500 USD
full consultation.
Let’s take a deep dive into your business and understand what’s working, what’s not working, and how you can grow your business by reaching women travelers intentionally and authentically. With a full consultation, we’ll work with you to develop the full scope of your business needs, build a strong relationship with your team, and even help you to implement some of our recommendations. These partnerships usually last at least three months and start in the five-figure range.
Includes:
Series of ongoing phone/video calls OR in-person meetings with your team to better understand their needs and concerns
Full review of your company makeup and leadership
Full review of your product and service line
Full review of your branding and marketing initiatives
Full report of our findings and recommendations moving forward, including an implementation proposal and timeline
The opportunity to work with us to implement some of your findings in the long-term
Prices vary, six month minimum contract required.
why wanderful?
We’re not just about giving women the tools to get out there. We’re also about breaking down the systemic barriers that keep women from traveling confidently in the first place.
With an active community of over 45,000 women travelers as well as over 4,000 content creators and small business owners, we’re in touch with the reality of women’s travel experiences and can help you make your brand message seen and heard.
45K
consumer community
4K
influencer network
50
global chapters
100M
annual reach
what we’re known for.
WITS Travel Creator + Brand Summit
Listed as one of the top conferences to attend by Forbes, this twice-annual summit brings together 500 content creators and industry representatives to discuss meaningful marketing, community building, and partnership with a DEI lens.
Anti-Oppression Toolkit + industry resource library
Initiatives like our anti-oppression toolkit and our industry resource library are free virtual tools to help travel content creators and leaders across the industry create inclusive and intentional messaging.
Moving Forward Anti-Racism Town Hall
This three-part series garnered us attention in Forbes, Business Insider, and Phocuswire as a much-needed conversation about how to improve the travel industry’s DEI initiatives, specifically around anti-Black racism.
our credentials and recognition.
submit an inquiry.
Use the form below to submit an inquiry and we’ll be in touch with you shortly to finalize details.